News & Blogs

I was talking to someone today about change, and about how many people fear it. In my own business, for example, I've seen many people resign rather than go through big changes at a magazine. Sometimes it's because they disagreed with the proposed changes but often they just didn't want to go through the change process — they saw it as too traumatic before it had even started! Many people build change up into a monster, a thing that needs to be feared and avoided at all costs. Because it's safer here, with the devil you know, isn't it?

But seeing change as a problem is, in fact, the problem. In business we need to look at things from the completely opposite (and true) point of view — that change is the default state to be in for human beings and we should get worried when things stay the same. Staying the same involves not moving, not progressing, getting left behind.

We often think there is comfort in things staying the same, but there isn't. And who said business was about being comfortable anyway? Business has to be constantly moving, keeping up with customers, staying ahead of the competition, finding new ways to be successful. Change is creative.

There will always be those who fear change, but the entrepreneurs are not among them.

blog comments powered by Disqus