News & Blogs
Guest Blog Archives
Tuesday, January 31, 2012
A long-haul flight doesn't just get you from A to B — it's the perfect time to stimulate creativity, says author Lynn Shepherd
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Tuesday, January 17, 2012
Storytelling is the key to good business communications, says Veit Etzold, program director at Berlin's European School of Management and Technology
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Friday, April 8, 2011
The industry in which Public Creative works is driven by innovation. Our clients need us to constantly innovate and push the boundaries of what's possible with online communications in order to achieve cut-through in an increasingly noisy and fragmented media landscape
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Wednesday, December 15, 2010
For a start-of-decade year, 2010 was strangely lacking in mould-breaking branding initiatives
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Tuesday, November 23, 2010
No matter how much one hears about the ‘new India', the old India will hit you the moment you leave the airport — the crowds, the intensity of street life, great variations of wealth and poverty
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Thursday, October 21, 2010
The similarities between running a business and competitive sport might not be obvious at first glance. However, when you break both sport and business down to their elements, it becomes clear that the core principals are the same
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Wednesday, September 29, 2010
Three years ago I decided to kill my job. My wife and I took last year off and traveled the world. While we took the year off, our business continued to run profitably on auto-pilot
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Friday, September 10, 2010
The sound of CVs being pinged out from Gmail accounts and hushed conversations with people sitting alone in meeting rooms are early warning signs of the next, furious phase in the war for talent. Savvy business leaders are taking pre-emptive action now by giving their high flyers back their mojo
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Wednesday, August 18, 2010
Doing business in China is not easy for foreigners. Capitalism is in its teenage years, vibrant, but on the wild side and often completely off piste
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Wednesday, August 11, 2010
The world is full of unspoken rules — those points of etiquette that infiltrate every little detail of life that often we don't give a second though to
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